Chopard

Chopard is a Swiss manufacturer and retailer of fine luxury watches, jewellery and accessories. Founded in 1860 by Louis-Ulysse Chopard in Sonvilier, Switzerland, Chopard has been owned by the Scheufele family of Germany since 1963. Chopard is best known for making high-quality Swiss watches and jewellery, and its clients can be traced back to Tsar Nicholas II of Russia. The company's HQ is in Geneva. 1976 saw the debut of one of Chopard’s most influential designs, the Happy Diamonds watch. The first marriage of fine jewellery and horology, the Chopard watches feature loose diamonds that freely bounced about beneath the watch’s sapphire crystal. The concept remains central to Chopard’s women’s watch collection, notably in the cheeky Happy Sport range combining precious diamonds with utilitarian steel.